Eversight Joins SAP® PartnerEdge®, Build Program; Announces Availability of its AI-Powered Offer Innovation Suite to Integrate with SAP Trade Promotion Management
PALO ALTO, CA – January 29, 2021 –Eversight today announced that it has joined the SAP® PartnerEdge® program as a partner that designs, develops and builds software integrated with SAP solutions. Through participation in the program, Eversight is now announcing the availability of its Offer Innovation Suite, which can be integrated with SAP Trade Promotion Management.
The solution provides customers with AI-powered technology for trade promotions management that helps drive revenue and profit growth at scale by optimizing, executing and tracking better performing promotions. The ability to integrate the Eversight Offer Innovation Suite with SAP Trade Promotion Management introduces a full end-to-end trade promotion execution experience to the market for consumer packaged goods (CPG) users.
“The SAP PartnerEdge program provides rich resources for organizations as they seek out software solutions that fit their needs, and we are thrilled to be able to offer the Eversight Offer Innovation Suite as part of this program,” said Jamie Rapperport, Eversight Co-founder and CEO. “Bringing the advanced capabilities of Eversight and integrating with SAP Trade Promotion Management unlocks incremental value for CPG customers by replacing copy-and-paste, static promotion planning with AI-powered recommendations at scale.”
The AI-powered tools in Eversight’s Offer Innovation Suite help enable CPG customers to develop and execute precise promotions tailored for shoppers and retailers. The solution includes:
- Advanced Data and Analytics: The suite consolidates and synthesizes multiple datasets to provide visibility of the full promotional landscape, while coaching users toward high impact opportunities to improve promotional performance.
- AI-Powered Experimentation: Eversight’s AI-engine automatically tests sets of statistically balanced promotional experiments directly with real shoppers to uncover higher performing offers types that deliver against business objectives.
- Intelligent Guidance and Tracking: Better performing offers identified in experimentation accumulate in a Smart Offer Bank for timely execution, while Precise Promotion Guidelines systematize the creation, distribution, and tracking of guidelines across the business.
As a partner in the SAP PartnerEdge® program, Eversight has access to tools, training, resources and benefits that partners need to deliver the solutions and services customers demand. The SAP PartnerEdge program supports partners to facilitate building high-quality, disruptive applications focused on specific business needs – quickly and cost-effectively. The program provides access to all relevant SAP technologies in one simple framework under a single, global contract.
Eversight is a recognized leader in AI-powered pricing and promotions. Global brands and retailers rely on the Eversight platform to optimize pricing in response to market conditions and to deliver higher ROI on promotional spend. Eversight’s Pricing Suite and Offer Innovation Suite solutions are driving strong margin and sales volume improvements for leading companies such as Coca-Cola, Frito-Lay, Raley’s, and Schnucks. Founded in 2013, Eversight is headquartered in Palo Alto, California. eversightlabs.com.
Any statements in this release that are not historical facts are forward-looking statements as defined in the U.S. Private Securities Litigation Reform Act of 1995. All forward-looking statements are subject to various risks and uncertainties described in SAP’s filings with the U.S. Securities and Exchange Commission (“SEC), including its most recent annual report on Form 20-F, that could cause actual results to differ materially from expectations. SAP cautions readers not to place undue reliance on these forward-looking statements which SAP has no obligation to update and which speak only as of their dates.
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Marketing Director for Eversight